Xerjoff

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Xerjoff | PRODUCTION, PR & COMMUNICATION & IN-CULTURE CURATION

Italian luxury perfume house Xerjoff , founded in 2007 by Sergio Momo and Dominique Salvo is renowned for its refined fragrances and jewel-like flacons. RB | PR had the honour to collaborate on the official introduction and celebration of Xerjoff within the Dutch market on the 27th of June. The immersive event unfolded at the Koepelkerk, which was transformed into a true Xerjoff Universe with a 360-degree projection of the House’s iconic flacon in the centre of the space. Xerjoff Benelux ambassador Amanda Rijff and founder & CEO Sergio Momo officially opened the evening with a conversation about the brand and the essence of perfume as a form of art.